“So Leah, what do you do?”
“I run my own communications consultancy and speaking business, Methmac Communications. I help businesses, community groups and individuals improve and deliver their communications through media, public relations and community engagement. I also run workshops and motivational seminars to teach people how to communicate more effectively and get the most out of life.”
This is my elevator pitch. I use a version of this response (sometimes shorter, sometimes with a slightly different focus, depending on context) every time I’m asked about my business or what I do.
It clearly tells people how I can help them (it should be about what you can do for your customer, or the problem you solve) and doesn’t assume they’ll know what ‘communications consultant’ means.
Can you sum up your business in a few lines?
Do you have a pitch that tells people what you do in a way they understand?
Knowing your elevator pitch and being able to have it roll off your tongue is so important.
It allows you to make the most of even the briefest conversations and promotes your business in a way that connects.
#communications #business #workshop #gippsland
Leah Mether is a communication and soft skills trainer obsessed with making the people part of leadership and work life easier.
With more than 15 years’ experience working with thousands of clients, and an acclaimed book to her name, Leah knows what it takes to communicate under pressure. Like you, she knows the challenge of conflict, personality clashes, and difficult conversations.
Leah is renowned for her practical, engaging, straight-shooting style. Utilising her Five Cs® model of communication, she helps leaders and teams shift from knowing to doing, and radically improve their effectiveness.